Earlier in the week I interviewed founder and non-stop advocator of TAFA (the Textile And Fiber Art list), Rachel Biel. Rachel has an exciting new direction for TAFA, one that she explains fully in the following interview:
New visions, new directions are always exciting. You have a new vision for TAFA. What is that new vision?
I launched TAFA in 2010 when
social media was just starting to become a powerful tool in how we communicate
on the web. The goal was to create an organization that focused on the business
side of running a textile/fiber art business along with creating a destination
that truly reflected the best of what is happening in our field around the
world.
The membership has grown into a true testament of the innovation and broad reach of our industry, from the historical handmade traditions to experimental approaches involving new technologies. As our focus in on the business side of what we do, most of our members seek to make a living at what they do. This led to creating a sister site, Artizan Made, which has a market that links products back to their shopping platforms (etsy or standalone sites). Visit both: www.tafalist.com and www.artizanmade.com.
The membership has grown into a true testament of the innovation and broad reach of our industry, from the historical handmade traditions to experimental approaches involving new technologies. As our focus in on the business side of what we do, most of our members seek to make a living at what they do. This led to creating a sister site, Artizan Made, which has a market that links products back to their shopping platforms (etsy or standalone sites). Visit both: www.tafalist.com and www.artizanmade.com.
The technical hurdles have been overwhelming
and I have found myself glued in front of a laptop screen for the last eight
years. This has affected me physically in many ways (weight gain, weary eyes,
fear of heights) but I am constantly inspired by what our members are doing in
their corners of the world. The itch for change set in last year (2017) and I
began to see that I could replicate some of what our members are doing and have
direct contact with people, both locally and through exchanges. The new vision,
then, involves setting up a physical space focused on the arts, culture and
sustainability. I am calling it the Green Roof Culture Hub for now. http://www.rayela.com/green-roof-paducah-culture-house/
So this new vision builds on what TAFA has already achieved?
Yes! I have learned a lot about
how our field impacts the economy and changes lives around the world. We have
many fair trade groups that have effected economic change in their communities;
partnerships between designers and remote communities that are documenting,
preserving and tweaking traditional practices so that they are viable methods
for today’s markets; commercial industries that cater to the supplies our
people demand, including organic and safe practices; exchange programs that
enrichen participants; an increased use of waste as the supply; studio artists
addressing social justice and environmental issues, and the list goes on and
on. I love what I see happening through TAFA and want to be involved in that
kind of work as well.
Beautiful silks: http://www.tafalist.com/profile/beautiful-silks/
Many organisations like TAFA proclaim themselves as ‘international’, but that often means little more than North America and Europe. However, TAFA is truly international, it has members from all parts of the planet. What do you attribute to its global appeal?
I have made a concerted effort to
bring in people and groups that are often overlooked by our community, but it’s
a huge challenge. Right now we have 44 countries represented on TAFA, but many
of those countries have only one or two members from there. I would like to see
much more representation from Latin America, Asia and Africa.
Some of the challenges have to do
with language and possibly access to technology. We have a one-time join fee of
$125 for a lifetime membership and that may be steep for some. But, I also
think it is a reasonable price as there are no yearly renewals. As for its
appeal, I think it’s both about the quality of the work and a curiosity about
the “other”. I am pretty strict about who is accepted into TAFA, looking for authenticity,
commitment to the practice, and a professional presentation.
MayaMam weavers: http://artizanmade.com/portfolios/mayamam-weavers/
Tell us about the Green Roof Culture Hub.
In thinking about how I can build
on what is already happening, I see TAFA and Artizan Made, our sister site (a
collective of handmade shops online), as spokes in a larger wheel. There are
other exciting projects happening in Paducah and other people who may need
space for their ideas to flourish. I am looking for my tribe here and as I
can’t do everything by myself, am offering them a place of collaboration for
programs focused on culture, the arts and sustainability. There will be a new
website for Green Roof which will serve as a poster board for all of the
activities and programs it supports.
TAFA and Artizan Made are
currently projects of my art business, Rayela Art. In time, I would like to see
parts of what I want to do spin off as non-profits or become member owned. I am
56 years old now and figure I have about 10 more years where I can work hard
towards this goal. After that, hopefully, I can enjoy the community and work on
my own art work and maybe do some traveling.
I am documenting ideas on my
personal site at this point: www.rayela.com. I like the name Green Roof because I also
have a great interest in green architecture and it points to both
sustainability and hosting. Plus, it would really be fun to have a goat on a
roof someday!
You have set up the ‘Give a Hand’ fundraising effort. What does that
entail, and what do you want to achieve with the fundraiser?
I plan on taking out a mortgage
or business loan to get this project going. Unfortunately, my income has been
very low since I launched TAFA and I have lived a simple lifestyle. I don’t
know how much I can borrow, but am shooting for $100,000, which is not that
much for a project like this. I don’t have any savings so am running this
fundraiser to raise enough for a down payment and to pay for whatever initial
costs there may be. My goal is to raise US$30,000. The fundraiser will also help me show that
there is community backing for my ideas and it will stimulate local interest to
see that there is international interest in what happens here.
Public art is a core part of how
I want to develop Green Roof’s presence in the neighbourhood I am moving into.
I could go ask for money on something like Go Fund Me, but instead, would
rather have a true contribution from the funders by having them submit hand art
that will be embedded in an installation. Imagine visitors and locals placing
their hand on to the hand that someone sent from far away… 300 Hands will make
an amazing installation and will reach my goal. This idea is basically the same
as a common one used in fundraising where people pay for a brick and get their
name on it. I just changed it to make it more personal.
This video is a good example of
what I have in mind:
Funders will have a permanent profile on a dedicated page on our new site. The fundraising page has more info and examples of hand art: http://www.rayela.com/give-a-hand-fundraiser-for-green-roof-culture-hub-and-flower-power-club/
The funder profiles are at the
bottom of that page for now. They are also thanked on the Facebook pages that I
run. Our TAFA page is one of the largest textile ones and has a great
following: https://www.facebook.com/TAFAList/
Our first hand has been sent in
by Melanie Shovelski, a felter and activist from Wyoming! http://www.melanieshovelski.com
I
believe that many of these people will actually be open to painting floral
designs on their houses. This will transform the neighbourhood and make it a
tourist destination. I actually found one resident who is already doing this!
What other ways can
members and non-members support TAFA and its goals?
Any money that comes in right now
is going to support my transition to this new project. I still have work to do
here in terms of networking and meeting with local people, but it is a
challenge financially to meet bills and take that time. Any amount can be sent
to my PayPal account, rayela.art@gmail.com,
but I would prefer people got something for their money.
Here are some of the ways beyond
the fundraiser:
TAFA Membership: $125 https://www.tafalist.com/membership/
Artizan Made Membership: $125 plus
$12.50/month
TAFA Sponsorship: $250/year for members,
$1,000/year for non-members https://www.tafalist.com/tafa-sponsors/
Classified Ad: $10/month https://www.tafalist.com/classifieds/
Getting the word out and sharing
any of these links also helps and gives our people exposure, too.
Sustainability, or lack of it, seems to one of the most pressing
problems that we face today. What do you see as being ground work solutions to
that problem?
This problem weighs on me
heavily. The documentation we see daily of plastic in the oceans and garbage
everywhere makes me so depressed. I mourn the loss of habitat and the
decimation of our natural world. We all have to blow the horn, stomp our feet
and do the best we can to decrease our personal contribution to these problems.
The textile industry has a horrible record starting at how fibers are grown,
raised or manufactured to the end products and fashion industry. Recycle,
reuse, upcycle and educate. The Story of Stuff is a great site to use as an
educational tool: https://storyofstuff.org/
All of us, as makers, need to
learn about what materials we are using and move to non-toxic or recycled
sources. Many of our members use their art to honk the horn and educate. Janine
Heschl from Australia’s machine embroidery are powerful portraits of endangered
species, for example. https://www.textilewildlifeart.com/
Tell us about the
Flower Power Club.
The neighbourhood I plan on
working in is traditionally an African American area that has historical
significance for our City. There are many empty lots there along with small
houses that were built in the 1970’s by a program similar to Habitat for Humanity.
The houses are owned by their residents and are now deteriorating. In thinking
about economic development ideas for this neighbourhood, I thought the approach
should be about families with these small homes as the main target. The Flower
Power Club will be a free membership for any home owner in Paducah, but based
in UpperTown.
Members commit to creating a
flower theme with their home, staying away from pesticides, going organic,
recycling, picking up garbage, and planting bee and bird friendly plants. They
have to come to six meetings a year and will have their homes listed on the
site. Each Saturday, I will host a potluck and then we will work on a craft
together, using garbage. My hope is that some of them will start cottage
industries and we can help them sell their work and give them feedback on
product design. I will also look for support from local businesses that can
give them perks to improve their homes.
We will also have a product line,
Flower Power Art, which will help fund programming. It will be sold through Artizan
Made’s market. We do not recycle glass here in Paducah and I weep every time I
throw out a bottle. So, we will make bottle bricks and melt them into a variety
of crafts. I don’t know how to do this, so will have to find a glass artist to
head this project!
Bottle house on Prince Edward Island
You are a big fan of Earthship Global. Can you tell us more about what
Earthship Global is, and why you are such a fan?
Yes! When I first found out about
what Michael Reynolds was doing, I watched his videos for hours. He is now my
hero. They basically build homes and structures that are completely
self-sustaining, all out of garbage. Unfortunately, we are so backward in the
United States that much of what he is doing and what I want to do is not
allowed, blocked by city or state ordinances. He has to go to remote areas
where these laws are not in place, so much of his work has been in the deserts
of New Mexico. They also do a lot of work around the world and are now building
a teaching site in Puerto Rico where residents can learn how to build small
homes out of tires that are hurricane resistant. https://www.earthshipglobal.com/
I want to send people from here
to get trained by them.
One of the earthship homes. It's just big art to me!
So that ties in with
one of your ambitions, which is to build an eco-village?
This is a long-time dream. I’ve
worked with the handmade community since the 1992 and grew up in a creative
environment in Brazil during the 60’s and 70’s where everyone was making
something. About 15 years ago, I was sitting at my desk thinking about the
gallery I had in Chicago and how all of this stuff from around the world had
stories connected to them that people needed to know more about. I am not a
visionary person but that day I sat back and basically watched a video in my
head about a place that had structures from around the world with people living
in them from those countries, hosting guests and teaching them about those
cultures. I explored the idea for about six months, but couldn’t find the right
team of people to do it with me.
I’ve adapted some of that to how
it could work here in Paducah:
I’ve
met with our City Planner and unfortunately, there are State ordinances that
would forbid many of these structures. However, we can build small ones, as
public art and use them to learn techniques and showcase possibilities that
could be adapted if this State becomes more progressive. Aside from all of the
garbage that we generate, we are also rich in clay, wood, local stone quarries.
Batak house, indonesia
Who knows how all of this will
unfold? I met a builder recently, scruffy and down to earth, who works on
mainstream homes and I showed him a couple of my books on ethnic structures. He
didn’t want to put the book down. He had longing in his eyes and said that he
has loved this stuff for years and that he spends hours on YouTube watching
videos about all of this. These are the people I need to find, the beginning of
my tribe!
How can people join and support TAFA?
Members to both TAFA and Artizan
Made go through a screening process. They must show a serious body of work,
have a professional website or shop and see their work as a business. Both
sites have information on how to request membership.
As for others who are not
professionals looking for membership, everything we do truly depends on
building relationships and community. What happens here in the US does impact
life in Australia. We need to build friendships internationally and look for
constructive ways in which art can participate in the future of our planet.
Start out by becoming familiar with our members and sharing what they do. Buy
their work if you can! We all need patrons and supporters. Leave comments on their profiles so that they
know people are seeing them. Just engage on any level that you can. Do it with
us, with other groups and with your local community! My mantra has been and
continues to be:
“Together we can do great
things!”
A note about John: John joined
TAFA in the second month after we launched, back in 2010, making him one of our
pioneer members. It has been a delight to follow him all of these years and
watch Inspirational develop. His advocacy for the arts has been determined and
fierce. He reached out and offered exposure for this new venture of mine, which
I greatly appreciate. We may have different angles of approaching things, but
we raise our voices and stick with it because life without art is a sad place
indeed. Please offer your support to John, too, whenever you can!
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